
Sarasota · Southwest Florida
Sarasota home staging and interior design that turns houses into masterpieces.
Sarasota Home Staging & Interior Design Experts
- Reviews
- 16+five-star
- Cities served
- 8
- Services
- 6
What we do
Services tailored to every stage of the home journey.

Home Assessments
With over two hours of hands-on, personalized advice, we help sellers prepare their homes to appeal to the broadest range of buyers, ensuring they’re ready for those all-important listing photos.
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Home Staging
Purposely Placed Home Staging & Design delivers exceptional home staging services tailored to your property's unique style. Our creative, intentional staging highlights the charm and potential of every room, turning listings into highly desirable homes. We proudly serve homeowners and real estate agents across Sarasota, Venice, Bradenton, Lakewood Ranch, and St Petersburg.
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Interior Decorating
We offer expert interior decorating services in Sarasota, FL, tailored to your style and budget. From full home makeovers to simple updates, we provide flat-rate and hourly pricing, virtual consultations, and a seamless design process.
Learn moreFeatured project
A recent luxury transformation.
From the Rick Poore project in Sarasota — a high-end home staging that showcased every architectural detail and turned a listing into a showpiece.







“OMG! I’m so glad I did… best decision ever!! Betsy and Jenn have been absolutely amazing to work with.”
Recent work
Spaces we’ve transformed.

Kids Room Makeover and Reveal in Bradenton, FL
We took a blank canvas and turned it into an imaginative jungle paradise, complete with a thatched-roof loft bed, hand-painted murals, rope vines, and cozy reading nooks. This kids’ room makeover in Bradenton, FL, is a perfect blend of fun, function, and creativity!
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Bella Palma: Turnkey Vacation Rental Home Staging Project in Bradenton, FL
This Bradenton vacation rental home, expertly designed by Purposely Placed Home, offers an organic modern style with calming green tones throughout. Ideal for turnkey living or high-end vacation rental investment, it showcases meticulously curated spaces that invite tranquility and comfort.
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Model Home Staging for Custom Home Builder in Sarasota, FL
A private custom home builder in Sarasota constructed three identical new homes, and we were tasked with staging one for potential buyers. The staging used the home’s exterior blue tones as inspiration, delivering a stunning transformation in just one day. The result was an elevated model home experience that left a lasting impression.
View projectReal client reviews
16 five-star reviews on Google.
Realtors, homeowners, and short-term rental hosts across SW Florida trust Betsy and her team with their listings.
“Three days after staging was done, we went pending and secured a great offer. The buyers wanted to make sure that no one else came in and swooped it from them. It was a great investment on my seller’s part, and I am gla…”
“I interviewed several staging companies. Not all were created equal. The proposal provided was fair and thorough. They focused on highlighting the home's attributes rather than pointing out it's flaws. On installation da…”
“Wow is what we can say and we will never not sell a home without having these guys stage it, the photos, the layout, bringing other rooms to life. Using them got our home sold quicker and more views and they are amazing…”
Where we work
Serving Sarasota and the Gulf Coast.
Locally based in Palmetto, FL — staging and designing homes from Anna Maria all the way to St. Petersburg.
Insights
Latest from the journal.

How Much Does Home Staging Cost in Sarasota? (2026 Guide)
Real 2026 price ranges for home staging in Sarasota — consultations, occupied staging, vacant staging, and monthly furniture rental — plus what actually drives the quote and how to budget it.

5-Star Reviews Start Here: Design Tips That Wow Guests in Your Florida Vacation Rental
Unlock Florida vacation rental success with design tips that impress guests and earn 5-star reviews. Expert staging, décor, and amenity ideas inside.

Staging Luxury Properties in Lakewood Ranch: The Art of Highlighting High-End Home Features
Master luxury home staging in Lakewood Ranch and spotlight high-end features that captivate buyers, boost value, and sell upscale homes faster.

Meet
Betsy Mincey
Founder & Principal Designer
Meet the owner and visionary behind Purposely Placed Home Staging & Design LLC
Meet the full teamFAQ
Questions we get every week.
How much does home staging cost in Sarasota?
Most vacant staging projects on the Suncoast run from around $2,000 for a focused, few-room package up to $6,000+ for a large or luxury home, billed as an initial design-and-install fee plus a monthly rental period. Occupied staging that uses what you already own costs considerably less. Every quote follows a walkthrough — we do not price a home we have not seen.
Is home staging actually worth the money?
Staging is one of the few pre-listing costs that changes how a buyer feels in the first thirty seconds, and it usually costs a fraction of a single price reduction. We cannot promise a specific sale price or timeline — nobody honestly can — but staged homes photograph better, show better, and give agents more to work with.
What services does Purposely Placed offer?
Home staging for vacant and occupied listings, interior design and decorating for homeowners who are staying put, vacation rental and Airbnb setup, pre-listing home assessments, and paint colour consultations. The same studio handles all of it, so the person who quotes your project is the person who designs it.
How quickly can you stage my listing?
Once we have walked the property and agreed on scope, a typical vacant staging is installed within one to two weeks, depending on inventory and access. If you are working against a photography date, tell us at the first call and we will tell you honestly whether we can hit it.
Which areas do you serve?
Sarasota, Bradenton, Lakewood Ranch, Venice, Siesta Key, Longboat Key, Anna Maria Island, St. Petersburg, and the surrounding Florida Suncoast. If you are just outside that list, ask — we travel for the right project.
What is the first step?
Send us a note with your address, timeline, and a few photos. Betsy will come back to arrange a walkthrough, and after that you receive a written proposal with scope and pricing. There is no charge for the conversation.
Where we work
Serving Sarasota and the Gulf Coast.
Locally based in Palmetto, FL — staging and designing homes from Anna Maria all the way to St. Petersburg.
Ready to make your space unforgettable?
Tell us about your home and we’ll send back a tailored proposal — usually within 48 hours.